What is a great home theater entertainment experience? Is it the vivid visuals on a giant screen? Is it the enveloping sound that puts you in the middle of every scene? Is it the plush seat, where you can sit comfortably through the full three-plus hours of Avatar or Oppenheimer? Of course, it's all these things and more, whether they are visible or invisible. A great home theater experience combines many details, large and small, to create a cohesive experience. An experience that, every time, makes you glad you invested in a custom theater for your Atlanta home. 

GHT Group has been building home cinemas for over three decades in metro Atlanta, focusing on every detail to create the ultimate audio-visual space in your home. Please continue reading below as we discuss the major elements of what makes a great home theater experience. 

In Mountain Brook, home to the Birmingham Zoo and Botanical Gardens, many upscale homes are likely to have a space they call the home theater. Whether that’s more of a media room or a full-fledged dedicated home cinema, its purpose is to provide the best audiovisual entertainment experience in your home. But home theater technology is anything but static, and the home theater of a decade ago is likely to need an upgrade. And beyond AV technology, the newest seating and acoustics can also level up the experience. Keep reading for five ways a home theater remodel can elevate your entertainment. 

Home theaters were once a place to recreate the cinematic experience at home. While you may have watched TV in a living room, the theater was for something more memorable. The advent of digital streaming video and an explosion of content has made that notion a bit passé; the home theater is simply the best place for any audio-video experience in your Suwanee or Atlanta, GA, home. So how are home theater designers reimagining home cinemas to adjust to today’s trends? Let’s explore four ways the modern home theater is shaping up in 2023. 

Can you design and install your own home theater? Sure, some people do. But if you want a custom home cinema that looks like something where every detail is thought out, from equipment to decor, you should hire a professional home theater designer. We’re not going to cover all the details involved in creating a custom theater in your Alpharetta, GA, home because it would make this blog very long. However, we can cover three areas you might want to think about that can make a significant difference in your theater. 

The three areas involve both sound and visuals, which are two essential elements of the viewing experience. Please keep reading for more!

Sony is a legendary name in TV and consumer electronics, with a long list of innovations spanning almost every important technology in audio and video. One of those firsts was the OLED TV, which Sony introduced to the world in 2007. OLED is the acronym for Organic Light Emitting Diode, and backlighting is the main difference between this and LED technology. LED panels need backlighting, and OLED is self-lighting. 

OLED technology is known for super-thin panels, superb color reproduction, and wonderfully inky dark black levels, one of the most challenging things to get right in a TV panel. Interestingly, though Sony pioneered OLED, they only introduced mass production of OLED TVs a few years ago. But when they did, they did it right. If you're looking for a Sony 4K TV for your Destin, FL, media room, you should be looking at Sony’s latest Bravia XRA95K flagship OLED TV. Keep reading below to learn why.

Home theaters have been around for decades, but how they look and the technologies they contain have changed significantly. Like many other aspects of your home, your theater might need an update. If you've had your Vinings, GA, home for the past 20 years, perhaps you've redone your kitchen, bathrooms, appliances, and light fixtures to keep up with your current lifestyle and tastes. Why should your home theater be any different?

Here are three triggers that might drive a home theater remodel project. Not that you need an excuse!

What do you think of when you hear the term “home theater?” Is it a windowless, darkened room with individual reclining chairs, a giant screen, and movie-themed decor? Or do you think of a room with a great audio and video system where you enjoy your entertainment? 

Many homes have media rooms as opposed to home theaters. The primary difference is that these spaces tend to be great places to enjoy media entertainment, but also serve other purposes. In truth, the line between media rooms and home cinemas is more blurred than ever. Why is that, and how might it impact the home theater design in your Santa Rosa Beach, FL, home? Keep reading!

Have you had a home theater in your Buckhead, GA, home for many years? If so, you might be thinking about updating it. Like any other part of a home, home cinemas can get dated, not only in decor and style but also in technology. Sometimes, the way you use a theater might change, too; today, it is a media entertainment hub for much more than movies. 

If you’re considering a home theater remodel, here are five ways to make it up-to-date for all your entertainment enjoyment. 

Home theaters are supposed to be entertainment spaces to maximize the enjoyment of your favorite media. Whether you're a movie buff, Netflix binger, sports fanatic, video gamer, or all of the above, home theaters make all these activities more immersive and magical. 

There's no one way to design a home theater. So what's the best home theater design? The one that fits your lifestyle. Your theater can be a grand palace for entertaining friends or a cozier affair for you and your family. No matter what your idea is for a home cinema, there's a way to customize it for you. Here are four tips to help you think about the ideal home theater for your Niceville, FL, home.

If you've ever gone to an IMAX theater, you know it's immersive. Whether it is the huge screen you seemingly sit in or the powerful audio soundtrack, it's an experience you don't soon forget.

Want to bring that same audio-video quality home? You can start with Sony 4K projectors. Sony’s IMAX-enhanced projectors bring a new dimension of dynamics to the visuals in your Buckhead, GA, home theater. Keep reading to learn more about IMAX Enhanced and what it can do for your home cinema experience.

Home theaters have been around for many years. Perhaps you purchased a house with a basic theater setup, and you furnished and enjoyed it for some time. But all that while, you harbored the desire for that all-out home cinema experience that you may have seen at a friend's home or Atlanta's Parade of Homes. 

If you’ve been waiting to do your dream home theater remodel, now is the perfect time. While technology always changes, the latest audio and video standards are here and available now - no need to wait for the next big thing. In addition, there have never been more ways to customize your cinema space. Keep reading below to see five of the best ways to upscale your home theater remodel in Atlanta. 

Are you considering diving or gently tiptoeing into the world of home automation and high-performance audio? Maybe you’ve been scrolling through Instagram, looking at different home theater designs, or reading up on whole-home audio systems that fill your home with incredible, immersive sound. And let’s not forget the outdoor entertainment area. 

Technology has left some remarkable choices on our plates. Where do you start? That’s where we come in. GHT Group has been providing custom technology solutions in Atlanta and Marietta, GA, since 1989. We know a thing or two or three about home theater design, whole-home audio, outdoor entertainment systems, and home automation.

Which brings us to the topic at hand—focal home speakers.

As one of the world’s most recognizable consumer brands, Sony has a long and rich history of innovation. That innovation extended not only to the products but to the marketing campaigns themselves. In the 1980s, the company's catchphrase "It's a Sony" was the companion to their new logo and became a defining feature in their advertising. In that era, a Sony TV was cut above everything else on the market, and everybody wanted one. 

Sony has many more competitors now, and consumer audio and video equipment is a hotly contested market. However, Sony still manages to lead, innovate, and push the envelope in consumer and professional products. That leadership is still evident in the current Sony 4K projector line, making "It's a Sony" relevant today. Keep reading below to learn about three reasons Sony is still an outstanding choice for 4K projectors.

Home theaters are all about an immersive entertainment experience. Settling into a comfortable seat, dimming the lights, and watching a movie or show on the huge screen while enveloping sound draws you into that state of suspended reality the film creators love to fashion. 

Behind that immersive experience are some things that may not be front and center but are part of the infrastructure that enables it, the way that the Mid-Bay Bridge gets you across the bay to enjoy some of the Destin area's Florida Gulf beaches. It's the type of hidden tech that professional home theater companies always install but you may not always think about. So what are these unsung heroes that make a home theater tick? Please read more below.

Nothing beats a projector if you want a supersized screen in your home theater. And when it comes to home theater projectors, it's hard to beat Sony. Sony was the first to introduce a 4K projector in 2011 when 4K flat panel TVs were not prevalent. Since then, they’ve improved and expanded the line, with a model to fit just about any home theater, from small and cozy to colossal. 

With all the models in the Sony 4K projector line, it may be hard to choose. To better understand the differences in the Sony range, we've selected three new laser-based models that give you a good understanding of the most important features. When you're ready to build or upgrade the home theater in your home, be sure to reach out to us, metro Atlanta's home cinema experts, for over 30 years. Keep reading below!